PCSEMO Course Details

In addition to the Advanced Professional SEO Experts Course we also take the following subject in the Professional Certified Search Engine Marketing Optimizer training program course.

Course Name: PCSEMO (Professional Certified Search Engine Marketing and Optimization)

Course Duration: 20 Days

Total Cost: 15000 (No Hidden Cost) + 200 Rs. Registration Fees

Phase 1: Search Engine Scenario: Overview
  • History, Basics, Search Engines, Crawlers, Robots, Spiders
  • Why Need SEO/SMO, Who Need It, How Search Engine works
  • Page Rank, Alexa Rank, Compete Rank, Yahoo Traffic Rank
  • Web Site Popularity vs. Link Popularity
  • Basics of Website Portals, Domain, Hosting, Control Panel
  • Web Designing Basics and WYSIWYG Editor
  • Google Algorithms and Google Updates
  • Google Sandbox

Phase 2: SEO Strategy/Visibility/Planning
  • How to Start SEO?
  • Crawling, Indexing and Caching Concepts
  • Searching Commands and Search Procedures in WWW Environment
  • Google Caffeine
  • Latent Semantic Indexing (LSI) and LSI Algorithm
  • Search Engine Command : In Google, Yahoo and Bing
  • Black Hat SEO, White Hat SEO and Grey Hat SEO
  • The Concept of Silos
  • Search Engine Spam
  • Optimization Brief (On/Off Pages)
  • Static vs. Dynamic Optimization
  • Analytics, Analysis and ROI Concept

Workshop # I: Workshop for Phase 1, 2